Blogs & Newsroom

Check out original thought pieces on all things podcasting as well as some of our media appearances

Team Kathanika Media

Jul 30, 20231 min read

Podcasting Part 2: Why brands are still apprehensive of the medium

Despite the huge potential, the podcast domain faces certain challenges. What are the lacuna and issues plaguing the podcast industry?...

Team Kathanika Media

Jul 30, 20231 min read

Adgully: Podcasting - Part 1: Despite huge opportunity, where India lacks in tapping the potential?

The podcast industry in India is booming, especially during and after the pandemic. Once a hugely popular medium in the west, especially...